Segger introduces custom options for Flasher programmer

Companies can issue customised Flasher Portable Plus programmers, now that Segger has introduced customisation options. Service technicians can customise the battery-powered device which stores multiple programming images. The rugged, portable production-grade flash programmer is used for firmware updates.

Options include injection moulding using company colours, fascia branding with corporate logos and corporate slogans and other corporate design elements. Segger also offers customisation of the display content, including changing the splash screen.

All customisation is done by Segger – there is no further work required on the customer side once initial choices have been made.

“The technician’s tools reflect the company’s commitment to quality, reliability, and customer service,” reasoned Segger’s CEO, Ivo Geilenbruegge. With Segger’s customisation options, these tools can now also represent the company brand itself.”

Volume pricing is available.

Segger has over 29 years’ of experience in embedded systems, producing real time operating systems (RTOS) and software libraries, J-Link and J-Trace debug and trace probes, the Flasher in-system programmers and software development tools.

Segger’s emPower OS provides an RTOS and software libraries including communication, security, data compression and storage, user interface software and more. 

The company’s professional software and tools for embedded system development are designed for simple usage and are optimised for the requirements imposed by resource-constrained embedded systems. The company says it also supports the entire development process with affordable, easy-to-use tools.

The software is not covered by an open source or required-attribution license and can be integrated in any commercial or proprietary product, without the obligation to disclose the combined source.

Founded by Rolf Segger in 1992, the company is privately held and has a US office in the Boston area and branch operations in Silicon Valley, Shanghai and the UK, together with distributors on most continents.

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